Online reviews can be on social media,company’s website or blog. this reviews can be very critical comment or survey from the target audiences that can only be seen through pictures and it involves open communication,in this type of communication there is no restriction to what to say and what not to say.thus,your audience can criticize your company’s view or content via on line and also encourage the company’s or business point of view.in the situation whereby negative reviews are made on line in regard to a company’s product.this require handling the situation in a positive mannerism.
Tips on handling online reviews
Replying to reviews in a professional and nice words, not to counter what the audience has said but to respond positively.
Responds should involve realistic polite phrases and explaining reasons for error this will relax the organization pressure and make the client stay with the company for further business.
Be able to empathize with the client and absorb criticism quickly in order to prevent tagging the company’s image bad.
Be open to conversation and make it a general perspective this means not taking every comment personal and at the same time taking note of criticism to improve on your brand image, business and organisation.
Be able to provide timely feedback either through newsletter,calls or comment to prevent misunderstanding of reviews.contact us through email,phone number, fax, address, video calls are major tools to provide feedback.this will encourage customers especially online customers to interact more with the company.Handling reviews